Lee Woodruff

Media Coach/New York
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Media Strategy/ Messaging and Branding/ Public Speaking/ Speech Writing

Lee Woodruff is a best-selling author, public speaker, journalist and trusted advisor with 30 years of experience. She trains executives in media and communications skills, helping them to sharpen their message and connect with their audience. Lee uses a hands-on approach, employing role-playing with real-time interview and speaking scenarios to help executives improve their delivery. She has worked with clients in a wide range of industries, from technology, financial services, healthcare, automotive and travel to consumer products, fashion and beauty.


Lee regularly conducts Executive Communications Programs for Firms and Corporations whereby they serve as a component of professional development and client engagement initiatives. Programs are tailored to address larger market demands and weave in client objectives, such as unifying client teams around a corporate mission.

Lee founded her own PR company 25 years ago. She is a renowned public speaker and the author of three best-selling books, as well as a successful journalist. Woodruff was a contributing reporter for ABC’s Good Morning America and CBS This Morning.

After her journalist husband Bob recovered from roadside bomb injuries while covering the Iraq war, the Woodruffs founded the Bob Woodruff Foundation, a national non-profit organization that assists injured service members and their families with the transition to the home front.

Lee is a trustee and alumnus of Colgate University.


  • Legal and Professional Services
  • Finance and Banking
  • Healthcare and Life Sciences
  • Manufacturing
  • Media and Entertainment
  • Technology
  • Fashion
  • Travel and Hospitality

Education & Affiliations

  • BA, Colgate University
  • Colgate University – Trustee, Hamilton NY
  • Musicians Treatment Center – Board Member, Austin TX
  • Women in Communications – Member